"Keywords and Content - A Mature Site" by Karl Augustine

"Keywords and Content - A Mature Site" by Karl Augustine

Some of the most effective targeted traffic comes from effective keyword research and quality content around those keywords. As you know, search engines love content and they especially love content that is delivered from a targeted keyword or keyword phrase.

While it is true that writing articles is time consuming, the value for an online business can be extremely high.

I've been fortunate enough to reap strong benefits from posting articles to web sites including my own, and leveraging the right keyword phrases to deliver the content.

As you do the same (or post other people's articles) and the search engines index your pages, you'll see more and more traffic coming to your site via that content.

And, as your pages "settle in" to their positions in the search engines results pages, your site will be 'maturing', and that concept can be worth lots of money to you.

As your site matures, you'll most likely 'cement' your pages in the search engine results pages as long as you have your articles posted on the deeper sites and optimize your articles. One big drawback to posting other people's articles is that you can't optimize them.

Once you are bringing in a consistent steady stream of targeted traffic in to your site from search engines, it is relatively easy to add links and new content that will bring new sales. It is sort of like having a big list. Don't get me wrong, the traffic will help you build your list...what I am referring to is having a foundation to easily test and try new affiliate programs because you already have targeted traffic coming in...all you need to do at that point is to find relative products with solid affiliate programs.

It's so much fun when you understand this concept. For most newbies, they never get it till its too late.

One last item with regards to a mature site...make sure that you cross link properly and use ssi's (server side includes) if at all possible. The links on your pages that are present everywhere on your site will boost the pages this links point to.

DO all you can make your site mature as fast as possible. Your business will be better off.

Enjoy the search engine traffic!


About the Author
Author, "9 Deadly Mistakes To Avoid When Starting An Online Business"
Publisher, "Starting Smart!" e-zine

Starting an online business

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