"How To Write Effective And Unique Articles That Are Optimized for the Search Engines" by Karl Augustine

"How To Write Effective And Unique Articles That Are Optimized for the Search Engines" by Karl Augustine

It is a well known fact that writing,
distributing and posting articles to
various location on the web is an
extremely effective way to generate
targeted traffic and establish
yourself as an experienced marketer in
your field. Unique articles that help
solve the reader's problems, assists
the reader in advancing their
marketing acumen, or otherwise
generally inform tend to stay posted
on many web sites throughout the
Internet and usually generate targeted
traffic for the writer.

In order to further maximize the
benefits of writing and posting unique
articles, it makes good business sense
to optimize the articles so the search
engines list the URL's associated with
those articles on search engine
results pages (SERP's). Ideally, you'd
like to see your article URL on the
1st page of the SERP's so you can
capitalize on the free and targeted
traffic from these listings.

So, what type of strategy can be
utilized to optimize your articles for
the search engines?

There's quite a few different ways but
here are some tactics that you may
want to use:

Article optimization tactic 1: Choose
keywords that complement your USP and
name your article page accordingly.

When choosing keywords that will be the
central theme of your article, it is
necessary to define what your article
will be about, who the information in
the article will benefit, and how it
will tie into your USP before choosing
your keywords. After you've thought
through this, then come up with a list
of keywords that will be suitable as
the central them of the article.

Next, decide which keywords you will
center your article around based on
the number of searches that keyword
gets per day and by assessing how much
competition there is for that keyword
phrase. Once you have chosen your
keyword phrase for the article, name
your page.

Example: If 'green widgets' is the
keyword you wish to base your article
on, you may want to name your web
page 'greenwdgets.htm' or 'greenwdgets.html'
or 'greenwdgets.shtml'.

Article optimization tactic 2: Utilize
keyword in the title tag.

The rest of this article can bee seen at the URL below...the length of the article didn't fit.

Article Optimization
About the Author
Author, "9 Deadly Mistakes To Avoid When Starting An Online Business"

Starting an online business

"65 Answers To SEO Questions..."

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