Keyword Popularity

Keyword Popularity

Before using keywords for your site, it is always better to check for the popularity of these sub theme keywords. Some or all of the tools mentioned in the keywords tools section could be utilized to measure the popularity of these keywords.

Based on the popularity count of these tools we should come up with a descending order listing of our most unused but good key phrase. These are our good target keywords. As the competition increases on the keywords, deeper optimization then just building keyword specific pages will have to be done.

Variations on sub- theme words:

This is the word- play to get into the mind of the user.

Now our set of 25 to 30 keywords will be expanded to include singular-plural word combinations, juxtaposing the same words in a different combination, using synonyms, building on the list of words using Thesaurus & a good dictionary.

The ideal set of keywords/ key phrases is to come up with around 70-100 possible ways of looking for that web site on the search engines (our keyphrases)

Research on these variations of the sub theme keywords for actually combing up with the combinations that are relatively un optimized for yet popular.
At the end of this exercise we will have the ranked list of keywords, which we can start optimizing for.